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Prishtina turned into a capital of cinema once more this September with the 17th edition of PriFest – Prishtina International Film Festival, and Neptun Kosova was right at the heart of it. For the fourth year in a row, Neptun has proudly supported the festival, proving that its role in Kosovo goes far beyond technology and retail, it’s also about powering culture, creativity, and community.

Since 2022, Neptun Kosova has been by PriFest’s side, helping one of the region’s most renowned festivals bring the magic of cinema to Kosovo. Four editions later, the partnership feels less like sponsorship and more like a shared mission: to amplify stories, give young talent a platform, and connect Kosovo’s creative scene with the international stage.

This year, Neptun Kosova had the honor of awarding the “Best Pitch” prize to “The General and the Butterfly”. The project stood out for its authenticity and artistic strength, but also for its profound message: that beyond wars, conflicts, and divisions, there is always room for hope and humanity.

PriFest Director Fatos Berisha reflected on the value of this ongoing collaboration:

“For four years now, our partnership with Neptun, part of Balfin Group, has grown into something truly meaningful. With their support, we have been able to expand our mission, bringing world-class cinema to Prishtina and creating experiences that audiences will never forget.”

Kaltrina Hoxha, Marketing Director of Neptun Kosova, spoke from the heart:

“For us, supporting PriFest is not only a privilege but a joy. As part of Balfin Group, we’ve always believed in standing by the artistic community. PriFest is more than a festival, it’s a reminder that life is best lived when we value one another, when we shine together. That’s what inspires us, in business and in culture.”

PriFest is Kosovo’s biggest cultural event, but it is also something more: a bridge between local and international talent, a platform for dialogue, and a space where audiences encounter new worlds, ideas, and emotions.

Because whether it’s through technology or cinema, Neptun believes in giving people the tools and the stories that help them dream bigger.